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E-commerce

Profit Simulator

Model product costs, pricing strategies, and marketing investments to understand exactly what drives your bottom line. Adjust variables in real time and see how they affect revenue, profit, and margin — before you spend a dollar on inventory.

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How it works

Sample output

Profit

$4,820

128 projected orders

Profit Margin

32.4%

After ad spend

Revenue

$14,875

$63.72 unit price

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Capabilities

What this tool calculates

Most GPA calculators just average numbers. This one plans your future.

Revenue projection

Model how pricing changes impact your top-line revenue across different demand scenarios. See the curve before you set the price.

Margin analysis

Understand your gross and net margins after factoring in product cost, shipping, marketplace fees, and ad spend.

Price sensitivity

BMI gives a snapshot but misses muscle mass. An athlete at 95kg and 185cm is ‘overweight’ by BMI. Use it as a reference, not a diagnosis.

Break-even intelligence

Know exactly what unit price you need to cover all costs. No more guessing whether a product will make or lose money.

Ad spend impact

See how your marketing budget affects the bottom line. Adjust spend and watch profit recalculate in real time.

Visual comparison

Compare revenue vs profit curves side by side. The interactive chart makes tradeoffs between volume and margin instantly clear.

Walkthrough

How to use the profit simulator

Three inputs, one slider, instant results. No setup, no account, no learning curve.

Step 01
Enter your product economics

Start with your product cost, selling price, and monthly ad spend. These are the three variables that drive your profit.

Step 02
Adjust the price slider

Slide from -30% discounts to +30% premiums. Orders, revenue, and profit all update in real time as you move it.

Step 03
Read the chart and cards

The dual-line chart shows your revenue vs profit curve. Result cards give you exact numbers for the current scenario.

Inputs

The four levers you control

Every variable in the simulator maps to a real business decision. Here’s what each one means.

Product cost

Your per-unit cost including manufacturing, shipping, and platform fees

Selling price

The retail price you charge customers per unit

Ad spend

Monthly marketing budget allocated to this product

Price adjustment

A slider from -30% to +30% to simulate discounting or premium pricing

Audience

Who this tool is for

Built for anyone who sells products online and needs to understand profitability before scaling.

E-commerce sellers

Shopify, Amazon, and marketplace merchants evaluating product viability before investing in inventory.

DTC brand owners

Direct-to-consumer brands modeling pricing strategies across product lines and marketing channels.

Product managers

Teams deciding on launch pricing, discount strategies, and profitability targets for new SKUs.

Start tracking

Ready to model your profit?

Set your product cost, selling price, and ad spend. Drag the price slider. Watch the numbers update.